---
title: "Entity Map | Mandato Agency"
description: "A map of Mandato Agency's entities: company, services, clients, case studies, industries, awards and topics, with links to Wikipedia and Wikidata."
url: https://mandato.agency/entitymap.html
last_updated: 2026-10-18
language: en
---

Resources

# Entity map

This page lists the main things our website is about (our company, services, clients, case studies, industries and topics) and how they connect. Search engines and AI tools can read the same data as JSON at [/entitymap.json](https://mandato.agency/entitymap.json).

## Organization

| Name | Description | Links |
| --- | --- | --- |
| Mandato Agency | Mandato Agency is an award-winning digital marketing agency based in India, working with brands worldwide. We help brands grow with SEO, GEO (Generative Engine Optimization), AEO (Answer Engine Optimization) and AI search visibility. We also set up AI agents that take over repetitive work, and train teams to build their own. | Page |

## Location

| Name | Description | Links |
| --- | --- | --- |
| India | Where Mandato Agency is based. It works with clients worldwide. | Wikipedia · Wikidata |

## Services

| Name | Description | Links |
| --- | --- | --- |
| SEO Services | SEO helps your website rank higher in Google and Bing for the searches your customers make. Our SEO plans start at ₹25,000 a month. | Page · Wikipedia · Wikidata |
| Generative Engine Optimization (GEO) Services | GEO helps your brand get mentioned and cited in AI answers from tools like ChatGPT, Gemini and Google AI Overviews. Our GEO work starts at ₹40,000 a month. | Page · Wikipedia · Wikidata |
| Answer Engine Optimization (AEO) Services | AEO helps your content show up as the direct answer in Google: featured snippets, People Also Ask, voice search and AI Overviews. Our AEO work starts at ₹30,000 a month. | Page |
| Technical SEO Services | Technical SEO makes sure search engines can find, load and understand every important page on your site. Our technical SEO audit starts at ₹40,000, one-time. | Page |
| Content Marketing Services | Content marketing builds your authority on a topic, so you rank for many searches, not just a few. Our content marketing starts at ₹30,000 a month. | Page · Wikipedia · Wikidata |
| PPC Management Services | PPC brings you customers right away through paid ads. Our PPC management fee is 12–15% of your monthly ad spend. | Page · Wikipedia · Wikidata |
| News SEO Services | News and publishing SEO grows readership for media sites through Google News, syndication partners and search. Our publisher work starts at ₹75,000 a month. | Page |
| Web Design & Development Services | We design and build mobile-friendly websites that are ready for search from day one. Business websites start at ₹75,000, one-time. | Page · Wikipedia · Wikidata |
| Conversion Rate Optimization (CRO) Services | CRO turns more of your existing visitors into leads and customers. Our CRO work starts at ₹40,000 a month. | Page · Wikipedia · Wikidata |
| Online Reputation Management Services | Online reputation management protects and improves what people see when they search for your brand. Our ORM work starts at ₹30,000 a month. | Page · Wikipedia · Wikidata |
| AI Agent Setup & AI Chatbot Services | AI agents can take over repetitive tasks, so you need fewer people for routine work. Our AI agent setup starts at ₹50,000, one-time. | Page |
| AI Agent Training Services | We teach your team to build AI agents for your business with Claude and ChatGPT, online or at your office. Training starts at ₹12,000 per person. | Page |

## Case studies

| Name | Description | Links |
| --- | --- | --- |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | Featured snippets across all major cricket searches, top-2 rankings on all major keywords and an all-time record of 120M+ monthly visits. | Page |
| Max Healthcare: ₹289 Cr revenue from organic search | +390% organic traffic, +200% organic leads and ₹289 Cr in attributed revenue. | Page |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | SoFi Invest grew organic sessions 509% with 414% more first-page rankings and won the 2021 OMMA Award for Best Search SEO Campaign. Lantern grew traffic 561% and won the 2023 US Search Award for Best Use of Search in Finance (SEO). | Page |
| Kay Properties: +904% organic traffic and #1 above Wikipedia | Kay Properties became the go-to source in its niche and ranked above Wikipedia for key terms, with +904% organic traffic and 4,760 conversions. | Page |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | #1 rankings for “Bike Insurance” and “Two Wheeler Insurance” and 70% market share. Bajaj Finserv Health also grew organic traffic 176%, with 15K+ keywords in the top 10. | Page |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | +59% YoY traffic across 1.6M+ monthly searches and ₹89 Cr in attributed revenue. | Page |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | 20M+ monthly visits spread across 9 channels instead of depending on search alone, with 80% less production time. | Page |
| RBL Bank: +1,520% share of voice against India's biggest banks | Top-10 keywords grew from 37 to 90 and top-5 keywords from 19 to 38. | Page |
| GetZype: From 167K to 1.27M monthly organic sessions | GetZype grew from 167K to 1.27M monthly sessions. Search volume covered by top-3 positions grew 208%. | Page |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | 50+ top-5 rankings within 2 months, ₹30L a month in revenue at a 90% profit margin, ₹1 Cr+ yearly profit and a lead-to-conversion rate above 10%. | Page |

## Clients

| Name | Description | Links |
| --- | --- | --- |
| ESPN Cricinfo | Global sports news platform | Page · Wikipedia · Wikidata |
| Max Healthcare | Multi-specialty hospital chain, India | Page · Wikipedia · Wikidata |
| SoFi Invest + Lantern by SoFi | US fintech platform | Page · Wikipedia · Wikidata |
| Kay Properties | US real estate investment platform | Page |
| Bajaj Finserv | Financial services company, India | Page · Wikipedia · Wikidata |
| Apollo Hospitals | India's largest hospital chain | Page · Wikipedia · Wikidata |
| Pubninja (10 publishers) | Upworthy, Inquisitr, MEAWW, Market Realist, Green Matters and 5 more | Page |
| RBL Bank | Private sector bank, India | Page · Wikipedia · Wikidata |
| GetZype | Indian fintech platform | Page |
| Speed Exam | Indian online test-prep platform | Page |

## Industries

| Name | Description | Links |
| --- | --- | --- |
| Healthcare | Healthcare case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| Fintech | Fintech case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| Banking | Banking case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| Real Estate | Real Estate case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| EdTech | EdTech case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| News & Publishing | News & Publishing case studies by Mandato Agency. | Page · Wikipedia · Wikidata |
| Sports Media | Sports Media case studies by Mandato Agency. | Page · Wikipedia · Wikidata |

## Awards

| Name | Description | Links |
| --- | --- | --- |
| OMMA Award 2021 | Best Search SEO Campaign (2021) | Page |
| US Search Award 2023 | Best Use of Search in Finance (SEO) (2023) | Page |

## Topics and platforms

| Name | Description | Links |
| --- | --- | --- |
| Search engine optimization | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Generative engine optimization | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Answer engine optimization | A topic or platform Mandato Agency works with. | – |
| E-E-A-T (Experience, Expertise, Authoritativeness, Trust) | A topic or platform Mandato Agency works with. | – |
| Google Knowledge Graph | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Google AI Overviews | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Large language model | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| ChatGPT | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Claude | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Google Gemini | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Google Search | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Microsoft Bing | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Schema.org structured data | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Core Web Vitals | A topic or platform Mandato Agency works with. | – |
| Link building | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Google Ads | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Google News | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Apple News | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| AI agent | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |
| Business process automation | A topic or platform Mandato Agency works with. | Wikipedia · Wikidata |

## How they connect

| From | Relationship | To |
| --- | --- | --- |
| Mandato Agency | is based in | India |
| Mandato Agency | offers | SEO Services |
| SEO Services | is about | Search engine optimization |
| SEO Services | is about | Google Search |
| SEO Services | is about | Microsoft Bing |
| SEO Services | is about | Link building |
| Mandato Agency | offers | Generative Engine Optimization (GEO) Services |
| Generative Engine Optimization (GEO) Services | is about | Generative engine optimization |
| Generative Engine Optimization (GEO) Services | is about | Large language model |
| Generative Engine Optimization (GEO) Services | is about | ChatGPT |
| Generative Engine Optimization (GEO) Services | is about | Google Gemini |
| Generative Engine Optimization (GEO) Services | is about | Google AI Overviews |
| Generative Engine Optimization (GEO) Services | is about | Google Knowledge Graph |
| Generative Engine Optimization (GEO) Services | is about | E-E-A-T (Experience, Expertise, Authoritativeness, Trust) |
| Mandato Agency | offers | Answer Engine Optimization (AEO) Services |
| Answer Engine Optimization (AEO) Services | is about | Answer engine optimization |
| Answer Engine Optimization (AEO) Services | is about | Google AI Overviews |
| Answer Engine Optimization (AEO) Services | is about | Google Search |
| Answer Engine Optimization (AEO) Services | is about | Schema.org structured data |
| Mandato Agency | offers | Technical SEO Services |
| Technical SEO Services | is about | Search engine optimization |
| Technical SEO Services | is about | Core Web Vitals |
| Technical SEO Services | is about | Schema.org structured data |
| Mandato Agency | offers | Content Marketing Services |
| Content Marketing Services | is about | Search engine optimization |
| Content Marketing Services | is about | E-E-A-T (Experience, Expertise, Authoritativeness, Trust) |
| Mandato Agency | offers | PPC Management Services |
| PPC Management Services | is about | Google Ads |
| PPC Management Services | is about | Microsoft Bing |
| Mandato Agency | offers | News SEO Services |
| News SEO Services | is about | Google News |
| News SEO Services | is about | Apple News |
| News SEO Services | is about | E-E-A-T (Experience, Expertise, Authoritativeness, Trust) |
| News SEO Services | is about | Google Knowledge Graph |
| Mandato Agency | offers | Web Design & Development Services |
| Web Design & Development Services | is about | Search engine optimization |
| Web Design & Development Services | is about | Core Web Vitals |
| Mandato Agency | offers | Conversion Rate Optimization (CRO) Services |
| Mandato Agency | offers | Online Reputation Management Services |
| Online Reputation Management Services | is about | Google Knowledge Graph |
| Mandato Agency | offers | AI Agent Setup & AI Chatbot Services |
| AI Agent Setup & AI Chatbot Services | is about | AI agent |
| AI Agent Setup & AI Chatbot Services | is about | Business process automation |
| AI Agent Setup & AI Chatbot Services | is about | Large language model |
| AI Agent Setup & AI Chatbot Services | is about | Claude |
| AI Agent Setup & AI Chatbot Services | is about | ChatGPT |
| Mandato Agency | offers | AI Agent Training Services |
| AI Agent Training Services | is about | AI agent |
| AI Agent Training Services | is about | Business process automation |
| AI Agent Training Services | is about | Claude |
| AI Agent Training Services | is about | ChatGPT |
| Mandato Agency | published | ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | client | ESPN Cricinfo |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | industry | Sports Media |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | industry | News & Publishing |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | used service | Answer Engine Optimization (AEO) Services |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | used service | Technical SEO Services |
| ESPN Cricinfo: 120M+ monthly visits with AEO-first SEO | used service | News SEO Services |
| Mandato Agency | published | Max Healthcare: ₹289 Cr revenue from organic search |
| Max Healthcare: ₹289 Cr revenue from organic search | client | Max Healthcare |
| Max Healthcare: ₹289 Cr revenue from organic search | industry | Healthcare |
| Max Healthcare: ₹289 Cr revenue from organic search | used service | Answer Engine Optimization (AEO) Services |
| Max Healthcare: ₹289 Cr revenue from organic search | used service | Content Marketing Services |
| Max Healthcare: ₹289 Cr revenue from organic search | used service | SEO Services |
| Mandato Agency | published | SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | client | SoFi Invest + Lantern by SoFi |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | industry | Fintech |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | used service | Content Marketing Services |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | used service | SEO Services |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | used service | Technical SEO Services |
| Mandato Agency | published | Kay Properties: +904% organic traffic and #1 above Wikipedia |
| Kay Properties: +904% organic traffic and #1 above Wikipedia | client | Kay Properties |
| Kay Properties: +904% organic traffic and #1 above Wikipedia | industry | Real Estate |
| Kay Properties: +904% organic traffic and #1 above Wikipedia | used service | SEO Services |
| Kay Properties: +904% organic traffic and #1 above Wikipedia | used service | Content Marketing Services |
| Mandato Agency | published | Bajaj Finserv: #1 for “Bike Insurance” and 70% market share |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | client | Bajaj Finserv |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | industry | Fintech |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | used service | Technical SEO Services |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | used service | SEO Services |
| Bajaj Finserv: #1 for “Bike Insurance” and 70% market share | used service | Content Marketing Services |
| Mandato Agency | published | Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | client | Apollo Hospitals |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | industry | Healthcare |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | used service | SEO Services |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | used service | Technical SEO Services |
| Apollo Hospitals: 1,000+ optimized pages and ₹89 Cr in revenue | used service | Generative Engine Optimization (GEO) Services |
| Mandato Agency | published | Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | client | Pubninja (10 publishers) |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | industry | News & Publishing |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | used service | Generative Engine Optimization (GEO) Services |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | used service | Answer Engine Optimization (AEO) Services |
| Pubninja (10 publishers): Keeping 20M+ monthly visits safe from AI Overviews | used service | News SEO Services |
| Mandato Agency | published | RBL Bank: +1,520% share of voice against India's biggest banks |
| RBL Bank: +1,520% share of voice against India's biggest banks | client | RBL Bank |
| RBL Bank: +1,520% share of voice against India's biggest banks | industry | Banking |
| RBL Bank: +1,520% share of voice against India's biggest banks | used service | Content Marketing Services |
| RBL Bank: +1,520% share of voice against India's biggest banks | used service | SEO Services |
| Mandato Agency | published | GetZype: From 167K to 1.27M monthly organic sessions |
| GetZype: From 167K to 1.27M monthly organic sessions | client | GetZype |
| GetZype: From 167K to 1.27M monthly organic sessions | industry | Fintech |
| GetZype: From 167K to 1.27M monthly organic sessions | used service | SEO Services |
| GetZype: From 167K to 1.27M monthly organic sessions | used service | Technical SEO Services |
| GetZype: From 167K to 1.27M monthly organic sessions | used service | Content Marketing Services |
| Mandato Agency | published | Speed Exam: From removed by Google to ₹30L a month in 2 months |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | client | Speed Exam |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | industry | EdTech |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | used service | Web Design & Development Services |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | used service | Technical SEO Services |
| Speed Exam: From removed by Google to ₹30L a month in 2 months | used service | Conversion Rate Optimization (CRO) Services |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | won | OMMA Award 2021 |
| SoFi Invest + Lantern by SoFi: Award-winning SEO: +509% sessions and 22,337 new accounts | won | US Search Award 2023 |
| Mandato Agency | works with | Search engine optimization |
| Mandato Agency | works with | Generative engine optimization |
| Mandato Agency | works with | Answer engine optimization |
| Mandato Agency | works with | E-E-A-T (Experience, Expertise, Authoritativeness, Trust) |
| Mandato Agency | works with | Google Knowledge Graph |
| Mandato Agency | works with | Google AI Overviews |
| Mandato Agency | works with | Large language model |
| Mandato Agency | works with | ChatGPT |
| Mandato Agency | works with | Claude |
| Mandato Agency | works with | Google Gemini |
| Mandato Agency | works with | Google Search |
| Mandato Agency | works with | Microsoft Bing |
| Mandato Agency | works with | Schema.org structured data |
| Mandato Agency | works with | Core Web Vitals |
| Mandato Agency | works with | Link building |
| Mandato Agency | works with | Google Ads |
| Mandato Agency | works with | Google News |
| Mandato Agency | works with | Apple News |
| Mandato Agency | works with | AI agent |
| Mandato Agency | works with | Business process automation |

Last updated: 18 October 2026

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Mandato Agency · https://mandato.agency/entitymap.html · hello@mandato.agency